The #1 course for musicians to learn how to go viral ON SOCIAL, build AN iconic BRANd, MAKE MONEY FROM RELEASES, AND ENTER THE METAVERSE

/ From AUSTERE's founder, Natasha brito.

Over the years, I've helped artists generate over 1 billion video views, hit millions of streams and gain hundreds of thousands of followers online.

I created the Iconic Artist because I was tired of seeing so many misinformed strategies and advice shared by non-industry-insiders across the internet and wanted to package my wealth of knowledge and expertise as a former Creative Director at Sony Music in this program. I want independent musicians to know EXACTLY what processes to follow to build an iconic artist brands that go viral on TikTok, YouTube and Instagram and make real money online through streams, brand-deals, NFTs and more.


Amazing Students


Lessons & Tutorials


5 star reviews

This course is for musicians of any genre and any phase of their career.



This course is extremely wholistic marketing, creative and advertising program that teaches with a no-bs approach to learning and showing examples. The direction is clear, actionable, and filled with links and resources.


Along with the videos in this course, we've included swipe packs like our in-depth release campaign structure, content calendar for 12 months of content ideas, scripts for sending press emailing and more.


For those who sign up for our VIP level, there is immense value in our coaching calls and private group access directly with Natasha. 2 coaching calls are done each week and she's available to answer questions 24/7.

The lessons we cover

Get a deeper look into the different sections we cover in our course.

Mindset Training

Learn how to reshape how you perceive your artistry in the most effective way possible.

3 videos
14 mins

Developing Visual Identity

Learn how to create your most subliminal + iconic identity story just like major label artists have been doing for decades and end up with an imppecable brand book.

8 videos
1.5 hours

Building Your Branding

Learn how to optimize your visuals across your logo, cover art, press photos, website, and much more.

6 videos
2 hours

Mastering Social Media

Learn the best practices for every musician across all social platforms; TikTok, Instagram, YouTube, Facebook, Twitter and how to build an authentically engaged following.

7 videos
48 mins

Ideal Release Strategy

Discover the most effective and complete campaign strategy for all releases, how to ideate the right content for each phase of a release and what post between releases to maintain growth.

5 videos
25 mins

Money Making Releases

Learn the path to generating recurring revenue from your music career, how and what types of physical and digital assets to sell and how to enter the Metaverse with NFTs and more.

6 videos
1.5 hours

Content Creation

Learn what the best tools and products are for DIYing your content, free resources for just about all creative needs, the secret formula for viral content, and what content to start with.

6 videos
30 mins

Automating Socials

Learn how to put your content and posting on auto-pilot across all social platforms so you can focus on what matters most: the music.

3 videos
16 mins

Growth Hacking + Viral Socials

Discover the secret strategies that influencers, famous musicians and brands use to scale their social following extremely fast. These strategies are so powerful, you won't believe your eyes.

5 videos
1.1 hours

Scaling Spotify

Finally understand the truth behind the Spotify algorithm, how to game the system - legally - and what it takes to have a top notch Spotify profile.

3 videos
30 mins

Advertising + Publicity

Learn the best way to DIY your publicity strategy and actually get replies, the advertising strategies major agencies like ours use to get insane music video views, Spotify followers and what the best practices are for advertising content as a musician.

8 videos
45 mins

What our students say

I think within the first 5 slides I knew that this was a smart investment. I love how the information is broken down. The insight to understanding all of the steps is beyond valuable. Also having lifetime access to source material that keeps updating is great. I think if you can put these tools into action, you will get to your goal.
Hailee W.
⭐️ ⭐️ ⭐️ ⭐️ ⭐️ 5-STAR REVIEW
This program is very thorough and basically goes over everything that I am looking for. Though I am always confident in my skills to figure things out, the road has never been more clear and I can see myself saving years of time. Worth the investment and more.
Ricky V.
⭐️ ⭐️ ⭐️ ⭐️ ⭐️ 5-STAR REVIEW
I’ve been pretty stoked to dive in deep. I’m about more than half way through the module and feeling a lot more confident and clear about my vision and life’s work. Constructing a consistent and cohesive visual aesthetic has been difficult but this course is great inspiration. Grateful and excited to keep diving deeper.
Christopher C.
⭐️ ⭐️ ⭐️ ⭐️ ⭐️ 5-STAR REVIEW
I loved this program. Me and my artists watch it everyday. I encourage every artist to take advantage of this incredible opportunity.
Richye P.
⭐️ ⭐️ ⭐️ ⭐️ ⭐️ 5-STAR REVIEW
It'll change you for the better. There is a ton of information in this course that changes the way you see yourself and your music business. It’s honestly a powerful paradigm shift.
David B.
⭐️ ⭐️ ⭐️ ⭐️ ⭐️ 5-STAR REVIEW
Some really specific and intentional insight into building a proper business online. Looking forward to diving deeper into this knowledge bank.
Rashawn E.
⭐️ ⭐️ ⭐️ ⭐️ ⭐️ 5-STAR REVIEW

Join The Program


6 week training program. 12 modules & 7 hours of action-packed content. Training includes: Branding, Social Media Best Practices, Visual Identity Development, NFTs, Metaverse Education, Viral Strategies for TikTok, YouTube and Instagram, How To Create Revenue With Releases + Between Releases, Growth Hacking, Advertising, + Publicity.

​Swipe packs like: Publicity + content templates, pitching scripts, release calendar.
BONUS #1: The 12-Month Calendar of Content Ideas
BONUS #2: An Ultra-Detailed Module On Creating Viral YouTube Channels
BONUS #3: How To Create & Sell Your Own NFTs and Other Digital Assets
​Lifetime access


EVERYTHING in the Core Program...

​PLUS: 5 months access to mentorship with our founder, Natasha Brito in a mastermind group, receiving daily feedback.
PLUS: ​2 weekly group Zoom calls with Natasha covering: Branding, Social Media Release Plan, Creative Asset Review, Advertising, Growth Hacking, Release Strategy.
PLUS: ​Learn from the group and gain insights and secrets from other artists’ campaign strategies (other courses DON’T have this) A truly collaborative space.
PLUS:Get access to our premiere influencer campaigns
​Renewal coaching options at discount rates

Choose which access level you'd like.

Frequently asked questions

What EXACTLY is the "Iconic Artist Blueprint"?

A step by step blueprint for artists to skyrocket their music careers from branding to advertising to strategy and an action plan to develop their own unique personal brand across the internet.

What are my FREE BONUSES?

The free bonuses provide you with a 12 month action plan for advertising, a viral YouTube channel strategy,and an exclusive training on how to create and sell your own NFTs.

When will I receive ACCESS to my purchase?

You will get instant access to your purchase via email.

Is this 100% RISK-FREE for me?

Yes, we provide a 3 day money back guarantee to ensure you LOVE the course first.

Will this work for me?

If you put in the work and follow the plan you will surely get results and stand out from other artists! You will also have an unfair advantage over 99% because you will have all the secrets from a music industry insider.

What if I don't need this right now?

This offer may expire, however you may be able to get it in the future at a higher price or when you are ready to take the next step in your career.

What if I can't afford the $1,997?

We offer payment plan options for those unable to afford the course in-full. If that's you, email us at and we'll send you a private payment plan link.